There are many reasons for this, primarily due to the fact that an independent advisor will always side with the client, with him at all times defending mutual objectives. He deals with asset management with professionalism and control, helping to organize and optimize performance. Furthermore, he acts as a counsellor that will always defend client’s interests, avoiding conflicts of interest due to his not having an own product and therefore maintaining a completely transparent commission structure. On the other hand, he also helps to negotiate with financial institutions committees with whom the client works to ensure the highest value for money.